People often ask me: What are the top sellers at your fundraising auctions?
The answer is: The Live Auction Trinity
- Trips
- Dinners
- Experiences
Hands down, trips are the best-selling items at live charity auctions. Trips are also the hardest auction items to procure.
But not anymore.
I’m sharing my secret for amazing vacation packages to include in your nonprofit’s next live auction, silent auction, or raffle.
HGAFundraising.com
HGA Fundraising typically sells directly to charity auctioneers, like me. However, they recently started selling directly to nonprofits, which is great news for you and your organization.
HGA Fundraising’s trips are different from the typical consignment packages that many nonprofits use in their live auctions.
- They’re low-priced. HGA Fundraising’s trips have RIDICULOUS margins. Since their trips cost anywhere from $89-$400 for a week long trip, your nonprofit can expect a 100% return. Compare that to a typical consignment package that most nonprofit’s sell for a 25%-50% return on their investment. Do the math. It is simple to see that HGA Fundraising makes your organization more money.
- They don’t contain extras. I personally believe that travel packages do not need to include airfare. During my time as a charity auctioneer, I have found that airfare rarely affects the final selling price. HGA Fundraising’s trips do not include airfare (although they do offer it if you are interested in adding to any package) which means larger margins for your organization.
- They’re multi-use. Because the price point of these trips is so phenomenal, many of my clients use trips purchased from HGA Fundraising as silent auction items, raffle prizes, and auction game prizes.
The Fine Print
Head to HGAFundraising.com and peruse the trips.
What would appeal to your audience? Cabo? Punta Cana? Las Vegas? Orlando?
Purchase as many travel packages as you want/need.
HGA Fundraising will mail you certificates for each package. These certificates are what you give to the winning bidder.
The winner of the package calls the HGA Fundraising concierge service to help them book their hotel. These packages do not come attached to a specific hotel, instead they let you pick where you want to stay from a list of hotels in your chosen location.
These packages are for two people. If you want to offer a trip for four people, you will need to buy two packages.
Many auctioneers will try to sell you packages just like these. Know that they are going to mark them up to make a little extra money. If it is easier for your to purchase these through your auctioneer, great! Just know, that you can go straight to the website and buy them yourself.
HGA Fundraising used to be a secret within the charity auctioneer community, but something this good shouldn’t be kept a secret. Head over to HGAFundraising.com and check it out for yourself. Tell them I sent you!