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10 Minutes (or less) Fundraising Ideas for Nonprofits

8/17/2023

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Clients often ask how to expedite their Fund-A-Need process. I suggest nonprofits opt for a full Fund-A-Need at their event—it's the best way to maximize fundraising swiftly. However, executing a full version takes time, which might not align with some nonprofits' preferences.
A complete Fund-A-Need, with six to eight giving levels in a room full of motivated donors, can span up to 25 minutes. Yet, this time investment can potentially yield up to $500k, contingent on variables like venue size, donor capacity, and nonprofit engagement.
Considering the potential outcomes, it's certainly worthwhile.
Now, what if your nonprofit has already front-loaded fundraising efforts? If major donors have contributed significantly or are event sponsors, what's the approach?
In such cases, while I still advocate for a full Fund-A-Need, you can choose a swifter route.
Let's explore how to achieve a ten-minute (or less) Fund-A-Need:
  1. Giving Technology Utilizing technology is the fastest method for a three-minute Fund-A-Need. However, it lacks insight into participants' actions on their devices, potentially affecting engagement. This approach deviates from the communal spirit, substituting shared giving with solitary screen interaction. Moreover, it's unlikely to yield significant contributions.
  2. Three-Level Fund-A-Need Limiting your Fund-A-Need to three levels, such as $1,000, $500, and $5, can build momentum and energy. While participation is high due to lower giving levels, total revenue might not match a full Fund-A-Need—unless major donors have already contributed.
  3. Paddle Pick Up An expedited option involves five giving levels, managed by volunteers with labeled boxes. The auctioneer announces levels, and attendees respond by raising paddles. Swift, yet it dampens energy and appreciation. The fast pace reduces the giving pressure.
  4. Centerpiece Fund-A-Need Designed for equal donor engagement, this approach involves a container filled with materials and mini-paddles. Donors write their names and donations, symbolizing their contributions by planting paddles. Its flexibility permits execution at any point, with no set levels, making it inclusive and low-pressure.
While faster Fund-A-Need methods exist, trade-offs must be considered. Swift versions often yield lower revenues. To save time, pre-approach major donors, securing donations before the event to mitigate potential revenue drop.
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