Here’s how Omaze and Prizeo work. The nonprofit sets up a raffle, listing the experience that they want to raffle off on the website. Perhaps they are auctioning off two tickets to the Los Angeles opening night of Hamilton as a guest of Lin-Manuel Miranda, or lunch with Kristen Bell. Site visitors pay for as many raffle entries as they like for a chance to win the experience. This type of raffle benefits the nonprofit organization because it generates exposure to a brand new network of people. The brand new network of donors is brought to your raffle when the social media influencer or celebrity tells their followers to donate to win the once-in-a-lifetime experience. At the end of the raffle one lucky winner is chosen at random from the pool of donors.
All nonprofit organizations with access to a celebrity or social media influencer with over 20,000 followers should consider adding online raffles to their repertoire. People who have a global following are more likely to be listed on the site. Collaborating with them can help nonprofits raise the maximum amount of money and increase their following, potentially increasing donations in the future.
For more Fundraising Charity Auction ideas and helpful tips on planning your next charity fundraiser, follow Generosity Auctions on Facebook or Instagram @GenerosityAuctions. Abra Annes is the top Female Charity Auctioneer based in California. Abra is the owner and founder of Generosity Auctions, the premier choice for Nonprofit Organizations looking to maximize their event fundraising.